OEKO-TEX® certified
We use fabrics that are certified free from harmful substances, reducing sensitivity and irritation, and safer for long-term wear.
Reusable cloth pads made from OEKO-TEX® certified cotton and bamboo plus breathwork, meditation and a community that says the words out loud. Bleeding is not a problem to hide. It's our body doing exactly what it's built to do.
4.90 ★ · rating

Our bodies, ourselves - still the whole point.
The manifesto
Fifty years ago a group of women wrote down what nobody would tell them about their own anatomy, and it changed everything. We're carrying that forward: plain language, real information, and products that treat the most sensitive part of your body like it deserves care instead of shame.
Knowing your body is not TMI. It's the whole inheritance.
Customers are saying
“I am not really sure what the Rollz Royce of period products would be, but boi are these lovely!”
“Making the switch felt like a big step, but HerPlum made it easy and perfect. I don’t plan to go back to disposables!”
“I've been using these reusable pads for 10 months and I can confidently say that its been a game changer.”
“I was skeptical of a reusable pad but I am so very happy that I gave it a try!!”
Made for women, to support the womb
We use fabrics that are certified free from harmful substances, reducing sensitivity and irritation, and safer for long-term wear.
Our pads have a raised area in the middle/back of the pad to reduce back-leakage, which can happen while sleeping.
Fabrics made for sensitive skin to support your most sensitive area.
Shop the flow

For the days the flow means business.

Your everyday, all-month workhorse.

Enough to actually make the switch.

A full cycle's worth. The whole bunch.

Made for women, to prioritize wellness
Your period has your unique rhythm in it. Every month we send practices to move with your cycle instead of bracing against it.
The most natural way to calm the nervous system while reducing symptoms from PMS, PMDD, cycle anxiety and postpartum shared in our monthly videos.
An increase in body awareness and confidence while reducing the stigma around periods, included in our monthly videos.
Safe spaces for women to share their experiences without judgement, helping to create the soft life we all deserve.
Give back

Period products go to women across New York City who are going without them. Every dollar moves product, not overhead.
Menarche workshops in partnership with Mindful Motherhood so a first period arrives with a party instead of a panic.

Why we started
“I built a pad that didn't desensitize my vagina and the emotional support to build period confidence. It's the support I wish I received. And the company name was given by my grandmother in a dream (thanks Gram!).”
Natasha Hall
Founder, HerPlum